Author marketing services
I spent 14 years in the marketing departments of major publishing houses (including Random House and Hachette) working on fiction and non-fiction, from big brands and celebrity authors to debut novels. I now work directly with organisations and authors to help establish and grow their audiences.
As an author you might be daunted by the number of roles you have to play: writer, salesperson, publicist, marketer . . .
There's a lot of talk out there about using online tools and platforms to sell your book, but it's not always clear where to start and what will actually help. That's where I come in. We'll start with a chat to find out where you are and what you need, and take it from there. Every author is different, so each plan is bespoke.
A few ways I can help
WEBSITE
Bespoke advice on how to make your website work harder, or how to get started .
AMAZON
Help with metadata and optimising your book page to help with discoverability and purchase
EMAIL MARKETING
Email marketing is an important part of building an audience. I'll advise on growing and managing your list
PRICE PROMOTION
How to use pricing strategically, using Amazon Marketing Services and price promotion sites including BookBub
SOCIAL MEDIA
I'll do an in-depth review of your current platforms and advise on how best to use them to promote your book
ADVERTISING
I can set up effective campaigns on platforms such as Facebook and Google, or show you how